Marketing Technologist

CCP 4. Jul 2018 Fullt starf

Marketing Technologist

The Marketing Technologist is a part of the Growth team and partners with Web Development, Acquisition and Customer Lifecycle Marketing, and will oversee day-to-day technology issues related to web tracking and performance reporting for all CCP web domains and advertising platforms. The ideal candidate will be responsible to ensure that all required tracking, testing, and targeting systems are in place to provide detailed metrics for our consumer facing web sites and marketing activities.

Responsibilities:

  • Work with internal and external stakeholders on managing campaign tags for various advertising platforms (e.g. Facebook Ads, Twitter, Reddit, DoubleClick Suite, AdWords, etc.)
  • Ensure web platform has the required tracking and testing systems in place at all times – (ability to explain and drive implementation/updates to our tracking in our website)
  • Responsible for technical implementation of analytical tags and ensuring that data is tracking
  • Track and report on key performance indicators
  • Proactively assess performance and suggests improvements
  • Stay current with analytics technology and suggest improvements as applicable
Qualifications:
  • 2+ years of experience with major analytics platforms, Google Analytics Premium a plus
  • BS with strong focus on analytics
  • Experience with major tag management systems, Google Tag Manager a plus
  • Understanding of A/B and multivariate testing techniques and measurements
  • Experience with JavaScript and related frameworks
  • Experience with using scripting languages (e.g. Python) to query various APIs for raw data
  • Team player – ability to communicate with multiple cross-functional groups, including business & technical teams
Beneficial qualifications:
  • Good knowledge of modern web technologies and development processes
  • Understanding of the technical aspects of digital marketing, e.g. e-mail marketing, programmatic advertising, social marketing and all SEA
  • Experience with Google’s BigQuery and SQL for raw data analysis
  • Experience with Google Optimize, Optimizely or other tools for web site experiments
  • Experience with Tableau for data visualization
  • Understanding of the gaming industry


Sækja um starf
Upplýsingar fyrir umsækjendur

All applications must be submitted in English through CCP's Career Portal. Application deadline is by end of day 19th of August.